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Love Food

[formerly North Pennine Dales Enterprising Food]

A partnership project to support and promote the production, use and appreciation of locally grown, reared or produced food in the North Pennine Dales area of north east England.

In 2010Teesdale Marketing Limited (TML) was awarded nearly £300,000 from the Big Lottery Fund's Local Food scheme for this three year project to support and promote the production and use of locally produced food in the North Pennine Dales area of North East England; a rural part of the North East between Hexham and Barnard Castle that is economically dependant upon agriculture and tourism.

Entitled "Love Food", the project was delivered by TML in partnership with the South Durham Enterprise Agency, the North Pennines AONB Partnership and several other local organisations.

Funding for the project was also secured from the North Pennine Dales Leader programme and Barnard Castle Vision.

The varied project activities included individual business support for local farmers and producers, skills training for local chefs and food-related businesses, help with marketing, packaging and display and the development of promotional material such as local food menus and food trail leaflets, to raise customer awareness and appreciation of local food.

The project included the purchase of a bespoke mobile trailer and a portable kitchen unit to support activities that raise consumer knowledge and awareness, such as cookery, grow your own food and meet the producer events.

The project also purchased freezers for local farmers to sell their produce collaboratively and fit out a test kitchen to help new producers expand their businesses from "kitchen table" to higher volume production. Environmental best practice and education were key strands of the 3 year project.

The project helped to sustain local businesses, including hill farmers, and improve the opportunities for using local food as a means of attracting customers.

Some Publications

Brilliant Breakfasts Guide
Love Food Leaflet
Brilliant Breakfast 2011 leaflet
Love Food leaflet
Information about all the entrants and award winners in the 2011 Brilliant Breakfast Competition plus key, local suppliers to the competition winners.
General leaflet about Love Food

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